VIVA - Jan. 1977


VIVA magazine was published by Penthouse head honcho, Bob Guccione from 1973 - 1980. It was an erotic mag for women who were feminine and also feminist (a companion publication to Penthouse) containing articles and fiction delving into women’s fantasies, and exploring their sexuality, interviews with famous peeps, fashion and beauty. Anna Wintour was once its fashion editor!

This issue includes: an interview with model/actress/granddaughter of Ernest Hemingway, Margaux Hemingway; a photo shoot about being organized (genius!); fiction by sci-fi author Harlan Ellison; as well as a plethora of sexy and strange Ads.

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